Healthcare and FMCG expertise for your brands

Interim Management Project 1, example FMCG Innovation

Project

Interim mandate: Global Innovation Manager Libresse

Function Global Innovation Manager
Company essity, global Hygiene and Healthcare company
Role Project lead for innovation projects for the FemCare category (Towels, Liners, and Washable Period Underwear).
Interim Management Project Bridging the Gap
Tasks
  • Leading and supporting global new product innovations incl. core upgrades as well as NPIs across EMEA, Mexico & Central America, and South America regions.
  • For the respective innovations develop launch toolkits incl. product concepts, product claims and relevant legal substantiation, price positioning, graphics design & communication assets together with the communications team. 
  • Develop and gain approval for the project business case at each relevant stage within the innovation funnel.
  • Initiating appropriate market research together with the consumer insights team
  • Running competitive tracking and deep consumer insights knowledge consolidation
  • Setting up global NPI performance tracking and best practice sharing across the regions.
  • Driving the Product Safety and Transparency campaign across Essity categories and regions.  
  • Working both independently as well as collaboratively in cross-functional teams together with technical innovation manager, the communications and brand teams, local marketing teams, consumer insights, R&D etc.
Key Achievement Customer statement: "Thanks to Iris' strong project management and marketing skills she’s been able to effectively manage work across organizational & geographical boundaries to get things done in a collaborative and effective way – proving high commitment, resilience and solution-oriented attitude."